Who would have thought at the turn of the century that non-programming amateurs wanting to build a website would be able to do it with just a simple click now? This can be done with WordPress. But what is WordPress?
In layman’s terms, WordPress is the simplest, most popular content management system (CMS) platform to create your own website. WordPress powers over 40% of all websites on the Internet, meaning that more than one in four websites you visit are powered by WordPress. On a more technical front, WordPress is an open-source content management system licensed under GPLv2, which means anybody can use and modify the WordPress software for free. WordPress makes building a website doable for anyone, even people who aren’t developers.
Businesses need to maintain a scalable presence on the web to remain competitive. Many IT professionals of large-scale organizations have historically considered expensive web solutions requiring proprietary support contracts to guarantee quality. But now, over a decade into WordPress’s existence and with the highest market share in CMS, it is fast becoming a solution that even the largest firms want.
Read More: Web Hosting WHMCS Theme
Initially, WordPress was fundamentally a tool to create a blog. This is why it is one of the best platforms to choose if a business wants to get into inbound marketing. Inbound marketing is a crucial component of the content marketing puzzle and is essential to search engine optimization (SEO) success. A Sydney SEO expert explains that there are a number of tedious SEO tasks that can be accomplished easily using WordPress, as it automatically solves 80-90% of SEO mechanics.
Websites powered by WordPress tend to rank high on Google and other search engines for their keywords, largely because they are constantly updated. WordPress also includes a variety of tools and over 57,000 plugins to choose from—these plugins are always being updated to keep pace with ongoing technological advancements. This means a website can be conveniently updated without needing a total redesign.
Read More: Website erstellen
Mobile responsiveness is an important factor in Google rankings, so websites need to look presentable and orderly on any device. For that, WordPress offers a variety of responsive theme designs. Users can also make a static site responsive with plugins and adjustments to theme files.
With changes to the core code and a massive ecosystem of plugins and themes, anyone can create any type of website with WordPress. Apart from blogs and business websites, eCommerce stores, portfolios, resumes, forums, membership sites, and more are also powered by WordPress. If only CMS-built sites are counted, 64.1% of them are WordPress, a striking 4% growth from 2020.
WordPress is an open-source platform, meaning the original source code is readily available, can be redistributed, and modified freely. This gives end users more control over their self-hosted websites. WordPress websites can be used with any web host, a freedom most platforms don’t offer. If a company opts for a proprietary integrated CRM that binds them to specific hosting, the website becomes vulnerable. If something happens to that company, all hosted websites could cease to exist without a trace.
According to recent research by SEO Wollongong, over 400 million people visit WordPress websites every month, meaning these visitors could be a business’s potential clients. With cost-effectiveness, convenience, qualified SEO capability, and multi-device responsiveness, businesses need WordPress for their sites more than ever. For that purpose, a vendor needs to be selected that possesses competencies in CMS platforms so that after the initial investment, you don’t have to worry about frequent breakdowns. Weblancerz is a software house with a presence in Washington and London, specializing in developing WordPress websites within a budget.
There are more WordPress developers available in the market than for any other platform, but our developers at Weblancerz don’t just have skills—they have years of experience working with clients from various business types and backgrounds. Weblancerz’s developers use custom theme designs, plugins, and different engagement models to provide superior WordPress services. We understand what your business is about and then plan and design your WordPress website using custom CMS development services. Once a customer is onboarded with us, our top priority is delivering quality work within the time limit.
